Monthly Archives: February 2013

Media Discourse and Analysis: Week 4

Shiri Lev-Ari and Boaz Keysar, in their article in the Journal of Experimental Social Psychology entitled Why don’t we believe non-native speakers? The influence of accent on credibility (2010), examine the influence difficulty in processing information arising from accent has … Continue reading

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Circuit of Culture and the Preferred Reading.

The Circuit of Culture is a theoretical framework developed by Du gay and others (1997) in which a circuit of five points is completed in analysing a cultural text. ‘Text’ in this context refers not just to written documents but … Continue reading

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Media Discourse and Analysis: Week 3

This week in class we looked at the issue of how to decode an encoded ‘reality’. In the process of creating a media text for presentation to an audience the producers of that text, either consciously or otherwise, encode meaning … Continue reading

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Media Discourse and Analysis: Week 2

In The Image: A Guide to Pseudo-Events in America (1961), Daniel Boorstin introduced the concept of the ‘pseudo-event’ and noted its increasing proliferation in media representations of reality in American life. He noted how in earlier centuries reporters viewed their … Continue reading

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Media Discourse and Analysis: Week 1

I’m into the final semester in my final year at college and Media Analytic now becomes the platform for a new module, Media Discourse and Analysis. Over the coming months I’ll be posting blogs discussing the various topics we cover … Continue reading

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